September 1, 2004

Hot Wheels to debut the red version of their "Tooned™ Shift Kicker™" car at HobbyVisions International, October 7-10 at the Sands/Venetian Las Vegas

This is the car that our Hot Wheels designer Larry Wood will be giving away at the HobbyVisions event on Saturday, October 9th. We figured this would be a good way to promote both HobbyVisons and Hot Wheels. These cars are highly collectible, and are only available at special Larry Wood World Tour stops. There are only six different colors of this car, with a production run of only 2,000 for each color! We have designated one of these colors to HobbyVisions. Many collectors will travel far and wide to get their hands on one, thus bringing more people to the event!

Don't miss your opportunity to meet legendary Hot Wheels® designer Larry Wood and receive a free limited edition Hot Wheels® Larry Wood World Tour Shift Kicker™ Car. The Shift Kicker™ will only be available to the first 2,000 people that visit the Mattel booth on Saturday, October 9th, beginning 10:00am. Larry Wood is making a special stop at HobbyVisions from his 35th Anniversary World Tour. Come meet Larry Wood and see the other exciting products Mattel will have on display.

Collect a part of Hot Wheels® History!

For further information logon to:
http://www.hobbyvisions.com